1 .0 Literature ReviewThis chapter focuses on the gradual evolution of the painting recording system landscape , from analog to digital , and the mend of this infection on how tidy sum watch TV today and on how idiot box companies capitalize on cordial media , which relies on web-based technologies in society to gain more(prenominal) advertise revenues and profits . This chapter also explains how this transmission leads to interactivity , convergence and mobility on the section of both the media hearing and the television broadcastersIt also tackles the use of friendly media , how it impacts the function of television journalists and broadcasters with observe to their interaction with their audience .
moreover , this chapter discusses the possibilities for television advertising in this era of digitalization - how television companies gain a wider audience share and how they achieve more advertising revenues and profitsChanging TV landscapeFor more decades , television is one of the just approximately important , if not the most important , and most widely utilize communication mediums for transmission information that affect the lives of individuals across the foundation . Television was used to transmit moving images and sounds about the many historic world events that changed the course of our history It also institutes and continues to play an important role in the social semipolitical and economic life of people i n every rural area of the world . That is ,! television continues to play a very profound role in the playing field of education , political sympathies , economics , religion , culture and the liberal arts , as well as in the advertising and merchandise world...If you privation to get a full essay, order it on our website: OrderCustomPaper.com
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